Old Spice Bar Soap Coming This Month
NEW YORK (AP) — Old Spice is raising the bar, literally.
The aftershave brand, which is known for appealing to more mature men, is introducing a line of scented soap bars this month.
It may seem odd that Procter & Gamble, which has fought in recent years to refashion its 75-year-old Old Spice brand to target younger men, is rolling out something that some people consider antiquated.
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